Jammie Dodgers go vegan again with new recipe

Lifestyle

Years ago, Jammie Dodgers were accidentally vegan but those on a plant-based diet were heartbroken when dairy was added during a recipe change.

Now, the biscuits are going vegan again and this time, the change is permanent.

The recipe has been changed to make them 100% free of animal products but still delicious.

For non-vegans, the brand promises you’ll hardly notice the difference to the shortcake biscuits sandwiched together with raspberry jam but it just means more people can enjoy them.

They’ll be available from 13 July and will be launched with a newly designed packaging.

The vegan recipe biscuits will be in a darker packet so you can spot when they are on shelves.

The new recipe will be used across the standard biscuits and the packets of mini Jammie Dodgers.

Speaking about the recipe change, Kate Needham, Marketing Director at Burtons Biscuits, said: ‘We have listened to our biscuit fans and are pleased to announce that we’ve moved once again to a dairy-free recipe.

‘Family fun is at the Jammie heart of our brand, so it’s important to us that the whole family – and families of all lifestyles – can share a pack. Thanks to the new recipe, we’re happy that will now be more possible.

‘But that’s not all, with our household classic seeing a surge in popularity, you can expect to see lots more fun and mischief coming from the UK’s favourite Jammie biscuit brand going forwards! It’s an exciting time to be a Jammie Dodger fan.’